How does SigBOP compare to email marketing? - General Website Questions -

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How does SigBOP compare to email marketing? 

Chris Paradise
Administrator
Posts: 29

2/5/2014
Email marketing is typically database-driven whereas SigBOP's dynamic email signatures can act as a more structured marketing tool to maximize ROI:
  • Awareness and branding
  • Targeted messaging
  • Allows marketing to happen even in reply emails, something not typically associated with organic email marketing
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